200 - Brand & Website Development Course How To Create My Niche’ Recruitment & Staffing Business Brand Course

Are you looking to start a recruitment and staffing business but don’t know how? Do you already have your LLC and EIN, but need the next steps? The #1 challenge with Starting a Staffing Agency or Recruiting Business if You have Never done it before is - It can be SUPER Complicated and Catastrophic if You don’t know what to do or what you're doing. This course + coaching can help.

Beginner 0 0 Ratings 541 Students Enrolled
Created By Dee Williams Last Updated Tue, 06-Dec-2022 English
$5,000.00 For the Course
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  • 01:45:34 Hours of On Demand Videos
  • 13 Lessons
  • Access On Mobile and TV
  • Full Lifetime Access
  • 17 Digital Downloads
+ View More...


Staffingpreneur!!! Setting up your Staffing & Recruiting business can seem overwhelming. However, in as little as 7 – days to 7-weeks, you can be on your way to making great placements and great staffing agency income.

Listen, having your business setup is the first step of getting your business going and the first course in the Staffingpreneurs Academy Training Series. This is an online course that was taught live by our Chief Staffingpreneur Dee Williams.

Let’s talk about the course and how you will access it:

First, you will have lifetime access to this course. That means, whenever any updates or changes are made, you will have access to them.

Second, this course is delivered:

  • Online Video Course (Self-Paced) with Weekly Group Video Accountability Call

Third, you will receive simple instructions and will do the following to set up your new business:

  • Business Overview: Learn How The Business Works
  • Business Models: Learn The Recruitment Agency Business Model and Staffing Agency Business Model
  • Earn Income: Learn How Recruitment Agencies Make Money and How Staffing Agencies Make Money
  • Niche’ Strategy: The #1 Strategy To Grow & Scale Your Niche’ Recruitment & Staffing Business With Ease
  • Legalize The Business: Learn What You Need To Do To Legalize The Business And Get Compliant – BEYOND Your LLC & EIN Number
  • Contracts & Forms: Receive And Setup Your Business Contracts The Right Way, AND Learn How And When To Use Them
  • Policies & Procedures: Get your policies set up for the business and learn how to document your procedures.
  • Insurance: Learn What Insurance You Need To Run The Business AND, We will help you get set up with one of our insurance resources
  • Payroll Funding: Learn How To Pay Your Employees AND, We will help you get set up with one of our payroll funding resources
  • Technology: You will get your recruitment and staffing business technology so that you can run the business properly
  • Brand Building: Setup Your Brand Including Logo, Website, Business Cards, etc
  • Email Marketing: Setup Your Email Marketing Foundation So You Can Get Leads And Grow Your Business The Right Way
  • Social Media: Setup Your Social Media Accounts So That You Can Be Found The Right Way

Fourth, you will receive the following tools and resources:

  • Staffing Startup Guide
  • Recruitment Agency Startup Checklist / Staffing Agency Startup Checklist
  • Start-Up Recruitment Agency Business Plan / Start-Up Staffing Agency Business Plan
  • The 7 Most Used Business Contracts
  • Access to the course portal to watch all of the replay videos
  • Access to the private Facebook Group
  • Weekly Group Accountability Call for up to four weeks so that you can ensure you get the setup completed (Dial-In number will be provided once you make your purchase)

Fifth, you will need the following:

  • Time: The online course will take about 20-24 hours of time (if you’re watching all the way through) and it may take you up to seven weeks to complete the course (depending on how fast you get things set up).
  • Attention: You will want to give your instructor your full and undivided attention so that you can get the facts and ask the right questions.
  • Experience: None needed to complete this course. You simply need to be professional, respectful, have an open mind, and be ready to learn.
  • Funds: For this course, you will not need any additional funds, however, you will need to make purchases on behalf of your business as you are setting it up and that amount will depend on your preferences. The amount of funds needed to set up your business (beyond training) is between $500-$5000.

Sixth, as you complete each phase of the Setup Course, you will have a checklist that will let our system know that you’ve completed each section. Once all sections are completed, you will receive a Certificate of Completion to verify that you have successfully completed the Setup Course AND that you’ve successfully set up your Niche Recruitment and Staffing Business.

Here’s what happens after you clickety-click that magical button!

  • You’ll be taken to the checkout page to make your payment. You’ll choose your adventure with any major credit card to complete your enrollment. Rawr!


  • Right after you pay, you’ll be redirected to the confirmation page where you will see a link to download your order. There you will find a few things:
    • Instructions to access the course
    • Accountability call and schedule for you to join once you officially start the course
    • A link to the Private Facebook Group


  • You will also get a confirmation email with all of your fancy membership deets (where to go, how to log in, where to find our delicious online community, etc). Hello, immediate access to my treasure trove of startup goodness! Ooh la la! 


  • You’ll change your life, impact a ton of people and businesses, and make tons of cash in the process. One of our most Successful Staffingpreneurs finished this course in September 2019 earning $0 per year in her business. May 2020, she is billing $34,000 per week!!! And You Can Do It Too!!! This course is for you! Register now! Oh yeah. Let’s do this thing!


What Will I Learn?

  • You will choose your niche' market and gain a better understanding of how you can support your market effectively
  • You will learn how to legalize your business while actually following the steps to actually legalize your business so that you walk away from this course fully legalized
  • You will define the problems that your niche' market is experiencing to better understand how to support your niche' market effectively
  • You will learn about Execution Strategies and how to create them. You will then Create 6 Core Execution Strategies to obtain both prospects, clients, and candidates alike
  • You will learn about the technology you need to run your niche' recruitment and staffing business, and you will be provided with the option to get your tech setup and going
  • You will learn how to fund your payroll with or without credit, about your insurance requirements, payroll funding options, business loan options, and info on obtaining your business license. You will be provided with resources to acquire each of these parts of your new niche' recruitment and staffing business
  • You will create your entire company brand (or learn how to outsource it) including logo, website, website content, social media, and execute it fully with fully created digital assets to use on behalf of your business so that you can generate leads - both client and candidate leads - #socool
  • You will learn about the top 7 contracts you will use in your niche' recruitment and staffing business with an in-depth overview
  • You will learn how much to charge, and how to calculate your fees so that you can land your best dream clients
  • You will learn about Performance Metrics so that you can not only know what you need to do RIGHT NOW to reach your performance and financial goals, but what you need to do to scale your business #soimportant
  • You will have access to many of our partners including job boards, background checks, credentialing, ATS', back office, insurance companies and more that will help you grow your business the right way, and in a cost effective manner
  • You will have the ability to schedule a final audit of your business where Dee Williams or another Expert Coach will check your setup to ensure you've done things the right way! You will walk away with a Certificate of Completion!!!

Promotional Video

Curriculum For This Course:

13 Lessons 01:45:34 Hours
Welcome Section
2 Lessons 00:05:50 Hours
  • Welcome to the 200 - Brand & Website Development Course 00:04:34
  • How to Access The Live Classes & Digital Downloads in This Course 00:01:16
  • Define Your Brand Status And Personality 00:07:29
  • What Type of Content Do I Need To Create 00:02:21
  • Creating Your Website Content 00:33:39
  • Create Your Email Marketing Content 00:06:35
  • Create Your Email Marketing Tags 00:03:14
  • Create Your Logo 00:07:57
  • Get Your Business Cards 00:08:25
  • Create Your Social Media Accounts Introduction 00:03:19
  • Create Your Lead Magnets 00:15:27
  • Create Your Sell Sheet 00:04:15
  • Create Your Pricing Sheet 00:07:03


  • Must be (at least) thinking of Starting a new recruitment and staffing business if you have not already started one
  • You must be tech savvy - meaning - you can get around on a computer with ease, you can research with ease and you can learn new technology with ease
  • You must be Mission Driven and not just money-driven. This is a sales business YES, but it is also a people business
  • You must have a positive outlook. As a new business owner, things will not always go perfectly, so not being so quick to give up, and pushing through the hard times with a positive outlook is important
  • You should LOVE people!
  • You must know how to research and investigate both online and offline too
  • You need to have startup funds. This IS NOT a business that you start with ZERO $$$. No! You need startup funds to really bring your brilliant idea to life

About the Coach

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